That’s an example of one of the dilemmas when considering what search engine bots want versus what’s best for humans.
I had a site dealing with a certain topic that also contained a section of pages about a peripherally-related topic. Over time I found that the pages about the related topic were getting more traffic than the main site, so I decided to move them to a site of their own.
I used 301 redirects in .htaccess
for the individual pages like you’re supposed to; but I also included a single link from the old site to the new site explaining that those pages had been spun off. I also included a link on the new site back to the old one for visitors who were looking for that content.
That, of course, was a no-no as far as Google’s bots were concerned. It took forever for the new site to be indexed; and even after it was, it languished way down in the rankings until I removed the links. They also caused rankings on the old site to drop quite a bit.
The links were good for humans. They were there as a convenience to those who landed on the “wrong” site and were looking for the content on the “right” site. But I had to remove the links because Google’s bots didn’t like them.
Nowadays I pretty much ignore search engines on sites that I personally own. Search engines all suck these days anyway. They all try to guess what I really meant to search for instead of just returning the results for the damned query as entered. They’re dumbed down for idiots to the point of uselessness.
Even Google’s “Verbatim” isn’t really verbatim anymore. It’s better than using Google without it, but it’s not as good as it used to be. It spits out a few results as if it’s annoyed that you decided to use it, and ignores thousands or millions more that you know exist out there.
When I search as average users do, I get pages upon pages of link farms and other irrelevant bullshit. I can only come close to getting relevant results when I resort to quotes, brackets, asterisks, negative keywords, and other hacks that most users probably don’t even know exist. Am I supposed to optimize for irrelevancy?
Most of my niche sites’ traffic comes from other sites and forums in those respective niches, and that’s fine with me. Actual humans seem to like my sites just fine, so I no longer worry about what Google et al. think. I don’t even bother checking. I no longer care, and I’m not going to waste my time.
Unfortunately, I don’t have that same luxury with client sites.
Richard